(QA) About page 2

OUR FOUNDER STORY

I want everyone men and women to feel confident in clothes that move with their lives.

OUR MISSION

We design versatile, technical apparel that moves seamlessly from training to everyday life—helping every body feel confident and comfortable. Athleisure blends performance fabrics with modern tailoring, inclusive sizing, and responsible materials so you never have to choose between function and style.

OUR VISION

To redefine everyday dressing by making performance the new standard in fashion. We aim to lead the athleisure category with timeless design, continuous fabric innovation, inclusive fit, and a responsible supply chain—building a global community that looks good, feels good, and moves freely.

Active Essentials

Comfort Fit

Chic Athleisure

Dynamic Style

THE BEGINNING OF A VISION

2010

In 2010, our journey began with a vision to create activewear that empowers women. We launched our first collection, focusing on stylish and functional designs that cater to women's unique needs.

EXPANDING OUR REACH

2015

By 2015, our brand gained popularity, leading to an expanded product line that included signature leggings and sports bras. This year marked the growth of a supportive community of women sharing their fitness journeys.

EMBRACING SUSTAINABILITY

2020

In 2020, we committed to sustainability by introducing our first eco-friendly collection made from recycled materials. Our online community flourished, connecting women worldwide to inspire and motivate each other.

A GLOBAL MOVEMENT

2025

Looking ahead to 2025, we aim to be a global movement that continues to empower and inspire women. We will introduce innovative technologies while maintaining our commitment to inclusivity and sustainability in the fitness community.

2010

2015

2020

2025

Material Transparency